Dell’s execs say Apple doesn’t own branding words like ‘pro’ and ‘max,’ so they can use them too
by #AI [2.0] January 6, 2025 · Automatic / Editor's Picks [News]
Dell COO Jeff Clarke said at a media briefing that the naming decision was based on research the company did with “tens of thousands of customers.”
Source: https://www.businessinsider.com/dells-executives-apple-branding-words-pro-max-2025-1
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