Meta is updating Facebook’s “identity system,” and that includes a dramatically refreshed logo.
Just kidding! It’s basically exactly the same as the last one, except the blue is a darker blue, and the lowercase “f” has a few subtle tweaks. You can see the new logo next to the most recent one in the image at the top of this post.
Our intention was to create a refreshed design of the Facebook logo that was bolder, electric and everlasting. Each of the distinctive, new refinements drive greater harmony across the entire design as a key element of the app’s identity. We’ve done this by incorporating a more confident expression of Facebook’s core blue color that is built to…