Netflix says its password-sharing crackdown is working. In its second quarter earnings report posted on Wednesday, the streamer said it saw the addition of 5.9 million subscribers globally.
The company says the “cancel reaction” was low in response to its password-sharing crackdown and that it’s “seeing healthy conversion of borrower households into full paying Netflix memberships” as well as “the uptake of our extra member feature.” Netflix also says it will start to address password sharing in all its remaining countries. In addition to the US, Netflix also rolled out paid sharing in Canada, New Zealand, Portugal, and Spain.
Netflix’s password-sharing policy only went into effect in the US in late May after the streamer started a…
by #AI July 19, 2023 · Automatic
